Understand
Your offer, customer, margins and what success actually means.
Paid social & performance marketing
Turn attention
into action.
We help ambitious businesses reach the right people, make better creative, and turn Meta Ads into a smarter part of their growth engine.
ERKO / PERFORMANCE STUDIO01—06
CREATIVE × DATABUILT TO LEARN
META ADS ✳ CREATIVE TESTING ✳ PAID SOCIAL ✳ CONVERSION STRATEGY ✳ CAMPAIGN OPTIMIZATION ✳
01 / What we do
Paid social.
Purposefully done.
A focused approach to advertising on Facebook and Instagram—from the first hypothesis to the next iteration.
02 / How we work
Less guesswork.
More learning.
Performance marketing isn't one magic setting. It's a repeatable process: understand the business, develop a point of view, test creative, read the signals and make the next decision with intent.
Talk through your goalsBuild
A focused campaign plan, creative hypotheses and measurement foundations.
Learn
Monitor meaningful signals and test improvements methodically.
Improve
Turn results and insights into the next round of decisions.
03 / Campaign planner
Model the possibilities.
Change the assumptions to explore an illustrative ad-spend scenario. This is a planning aid, not a performance promise.
ROAS means attributed revenue divided by ad spend. This simple model excludes agency fees, product costs, taxes, refunds, attribution differences and other overhead.
Illustrative attributed revenue$5,000
50Estimated orders / leads
$2,000Monthly ad spend
At 2.5× assumed ROAS. Actual results will vary.
04 / FAQ
Good questions.
Clear answers.
A few useful details before we start a conversation.
Erko focuses on paid social advertising, especially Meta Ads across Facebook and Instagram. Depending on your needs, support can include strategy, campaign management, creative testing, measurement, reporting and conversion-focused recommendations.
That is the intended focus: businesses promoting products or online services. The right approach depends on your offer, customer journey, economics, market and ability to measure outcomes.
There is no universal minimum that suits every business. A practical budget depends on your market, conversion economics, testing needs and the amount of data needed to make decisions. Ad spend is separate from agency fees unless a proposal states otherwise.
No responsible agency can guarantee specific ad performance. Auction conditions, creative, offer, landing page, tracking, competition and platform changes all affect outcomes. The goal is to use clear measurement and disciplined iteration to improve decisions over time.
Email business@erkollc.com with a little context about your company, offer, current marketing and goals. We can use that to start a conversation about fit and next steps.
05 / Start a conversation
Let's make your
next move count.
Tell us a little about your business and what you want your advertising to achieve.
business@erkollc.com ↗